The Ad Council recent asked Christopher Bell (director of steroid documentary Bigger Stronger Faster) for his input in a new steroid awareness campaign. Bigger Stronger Faster exposed the contemporary steroid hysteria in the United States and the overstated and exaggerated side effects of anabolic steroids. Some people have consider a factual evaluation of anabolic steroids to be “pro-steroid.” But fortunately, the Ad Council does not feel that way. They consulted with Chris Bell in the development of their new steroid awareness campaign (”New documentary takes frank look at steroids use in sports,” June 27).

(more…)